Data protection declaration

1) Introduction and contact details of the controller

1.1

We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how we handle your personal data when you use our website. Personal data is all data that can be used to personally identify you.

1.2

The controller in charge of data processing on this website, within the meaning of the General Data Protection Regulation (GDPR), is Gerald Burger, Tourismusverein Reschenpass, Hauptstraße 22, 39027 Reschen, Italy, Tel.: +39 0473 63 31 01, E-Mail: info@reschensee.com. The controller for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

2) Data collection when visiting our website

If you use our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website:

- Our visited website

- Date and time of access

- Amount of data sent in bytes

- Source/reference from which you came to the page Browser used

- Operating system used

- IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 (1) point f GDPR, on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) Hosting & Content-Delivery-Network

Wix

We use the system of the following provider to host our website and display the page content: Wix HQ, 6350671, Nemal Tel Aviv St. 40, Tel Aviv-Yafo, Israel

Data is also transferred to: Wix Inc., 500 Terry A. Francois Boulevard, San Francisco, California 94158, USA

All data collected on our website is processed on the provider's servers.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

When data is transferred to the provider's location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

4) Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, we use cookies, which are small text files placed on your device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), some of these cookies remain on your device for a longer period of time and enable the storage of page settings (so-called “persistent cookies”). In the latter case, you can see the storage period in the cookie settings overview of your web browser.

If personal data is also processed by individual cookies set by us, the processing is carried out in accordance with Art. 6 (1) point b GDPR, either for the execution of the contract, in accordance with Art. 6 (1) point f GDPR GDPR in the case of consent granted, or in accordance with Art. 6 (1) (f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can adjust the settings on your browser so that you are informed when cookies are set and can decide whether to accept them on a case-by-case basis, or to exclude the acceptance of cookies in certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contact

When you contact us (e.g. using a contact form or by email), personal data is collected. Which data is collected when you use a contact form can be seen from the respective contact form.

These data are stored and used solely for the purpose of answering your request or for establishing contact and for the associated technical administration.

The legal basis for the processing of these data is our legitimate interest in answering your request in accordance with Art. 6 (1) point f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after the final processing of your request. This is the case if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no legal storage requirements.

6) Use of customer data for direct mail

Registering for our e-mail newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. The only information required to send the newsletter is your e-mail address. The provision of further data is voluntary and is used to enable us to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will not send you an e-mail newsletter until you have expressly confirmed to us that you consent to receiving the newsletter. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on a corresponding link.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 (1) point a GDPR. When you register for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later point in time. The data collected by us when registering for the newsletter will be used exclusively for the purpose of promotional address by means of the newsletter. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a message to the responsible person named above. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use the data in a manner that goes beyond the scope permitted by law and about which we inform you in this statement.

7) Web analysis services

This website uses “Plausible”, a web analysis tool from Plausible Insights OU Västriku tn 2, 50403, Tartu, Estonia.

It anonymously records interactions with randomly selected individual visitors to the website. This creates a protocol of, for example, mouse movements and clicks with the aim of identifying ways to improve the respective website. At no time are personal data collected or processed. Plausible only collects non-personal data when using this website, such as information about the browser and the user agent. These are stored in a form that cannot be linked to a particular person and are evaluated for statistical purposes. The data is deleted as soon as it is no longer needed for our evaluation purposes.

Insofar as personal data is processed in individual cases, the processing is carried out on the basis of our legitimate interest in the statistical evaluation of user behavior for optimization purposes in accordance with Art. 6 (1) point f GDPR.

8) Retargeting/remarketing and conversion tracking

Meta Pixel with advanced data matching

Within our online offering, we use the “Meta Pixel” service of the following provider in advanced data matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Meta”)

When a user clicks on one of our Facebook or Instagram ads, the URL of our linked page is extended by a parameter using “Meta Pixel”. This URL parameter is then entered into the user's browser after being forwarded by a cookie that our linked page itself sets. In addition, this cookie collects specific customer data, such as the email address that we collect on our website linked to the Facebook or Instagram ad during processes such as purchase completions, account logins or registrations (extended data matching). The cookie is then read and enables the transmission of the data, including the specific customer data, to Meta.

We use “Meta Pixel” with advanced data matching to make our ads on Facebook and/or Instagram more effective and to ensure that they match users' interests or have certain characteristics (e.g., interests in certain topics or products determined by the websites visited) that we submit to Meta (so-called “custom audiences”).

In addition, we analyze the effectiveness of our ads by tracking whether users have been redirected to our site after clicking on an ad (conversion). Compared to the standard version of “Meta Pixel,” the advanced data matching feature helps us better measure the effectiveness of our ad campaigns by capturing more attributed conversions.

All transmitted data is stored and processed by Meta so that it can be assigned to the respective user profile and Meta can use the data for its own advertising purposes in accordance with Meta's data usage guidelines (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to serve ads on and off Facebook.

All the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) point a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie-Consent-Tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transferred to a Meta server and stored there; in this context, it may also be transferred to servers of Meta Platforms Inc. in the USA.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

9) Tools and Miscellaneous

Cookie-Consent-Tool

This website uses a so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications that require consent. The “cookie consent tool” is displayed to users when they visit the site in the form of an interactive user interface on which consent for certain cookies and/or cookie-based applications can be given by ticking the appropriate boxes. When the tool is used, all cookies/services requiring consent are only loaded if the respective user gives the appropriate consent by ticking the box. This ensures that such cookies are only set on the user's device if consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed in this process.

If, in individual cases, personal data is processed for the purpose of storing, assigning or logging

cookie settings (such as the IP address), this is done in accordance with Art. 6 (1) point f GDPR, on the basis of our legitimate interest in a legally compliant, user-friendly website.

of cookie settings but for the processing of personal data (such as the IP address), this is done in accordance with Art. 6 (1) point f GDPR, on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and therefore in a legally compliant design of our website.

Another legal basis for the processing is Article 6(1)(c) GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

10) Rights of the data subject

10.1

The applicable data protection law grants you the following rights (rights of information and intervention) vis-à-vis the data controller with regard to the processing of your personal data, whereby reference is made to the respective legal basis for the respective conditions of exercise:

- Right of access in accordance with Art. 15 GDPR;

- Right to rectification in accordance with Art. 16 GDPR;

- Right to erasure in accordance with Art. 17 GDPR;

- Right to restriction of processing in accordance with Art. 18 GDPR;

- Right to notification in accordance with Art. 19 GDPR;

- Right to data portability in accordance with Art. 20 GDPR;

- Right to revoke consent granted in accordance with Art. 7 (3) GDPR;

- Right to lodge a complaint in accordance with Art. 77 GDPR.

10.2 RIGHT TO OBJECT

IF, IN THE CONTEXT OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN PROVE COMPELLING REASONS WORTHY OF PROTECTION FOR THE PROCESSING, THAT YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS OUTWEIGH, OR IF THE PROCESSING OF THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

11) Duration of the storage of personal data

The duration of the storage of personal data is determined on the basis of the respective legal basis, the purpose of the processing and – if applicable – additionally on the basis of the respective legal retention period (e.g. commercial and tax law retention periods).

When processing personal data on the basis of express consent in accordance with Art. 6 (1) point a GDPR, the data concerned is stored until you revoke your consent.

If there are statutory retention periods for data that is processed in the context of legal or similar obligations on the basis of Art. 6 (1) point b GDPR, this data is routinely deleted after the retention periods have expired, provided that they are no longer required for the fulfillment or initiation of the contract and/or there is no longer any legitimate interest on our part in further storage.

When processing personal data on the basis of Art. 6 (1) point f GDPR, this data is stored until you exercise your right of objection under Art. 21 (1) GDPR, unless we can prove compelling reasons for the processing worthy of protection, which outweigh your interests, rights and freedoms, or the processing serves the assertion, exercise or defense of legal claims.

When personal data is processed for the purpose of direct marketing on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right of objection in accordance with Art. 21 para. 2 GDPR.

Unless otherwise provided in the other information in this declaration regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

A LEGAL DISCLAIMER

The explanations and information provided on this page are only general and high-level explanations and information on how to write your own document of a Privacy Policy. You should not rely on this article as legal advice or as recommendations regarding what you should actually do, because we cannot know in advance what are the specific privacy policies you wish to establish between your business and your customers and visitors. We recommend that you seek legal advice to help you understand and to assist you in the creation of your own Privacy Policy.

Having said that, a privacy policy is a statement that discloses some or all of the ways a website collects, uses, discloses, processes, and manages the data of its visitors and customers. It usually also includes a statement regarding the website’s commitment to protecting its visitors’ or customers’ privacy, and an explanation about the different mechanisms the website is implementing in order to protect privacy.

Different jurisdictions have different legal obligations of what must be included in a Privacy Policy. You are responsible to make sure you are following the relevant legislation to your activities and location.

WHAT TO INCLUDE IN
THE PRIVACY POLICY

Generally speaking, a Privacy Policy often addresses these types of issues: the types of information the website is collecting and the manner in which it collects the data; an explanation about why is the website collecting these types of information; what are the website’s practices on sharing the information with third parties; ways in which your visitors an customers can exercise their rights according to the relevant privacy legislation; the specific practices regarding minors’ data collection; and much much more.

To learn more about this, check out our article “Creating a Privacy Policy”.

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